understand their requirements, suppliers need to
understand the nature of their customer’s business.
“To do that,” says Barry, “we questioned everything.
We asked why, over and over again, until we were
completely satisfied we had uncovered the fundamental
reason behind each requirement.”
One of the common pitfalls that this approach will
unearth, is where customers may be swayed by what
others in their industry are telling them. It is important
to understand the current state of the industry you
operate in, but it is equally important to understand
when there is a better, cheaper, or easier way to get what
ADKAR® stands for:
The need for change. Why is this happening?
What is not changing?
Promote and support the change. “This change
must happen because…” Visible executive
sponsorship is essential at this point.
How do we change? What is the plan? What
needs to change and when? What are the
constraints? What are the limitations? What are
Demonstrate the new abilities and functions
provided by the change. Who is responsible for
which part of the implementation?
Make sure the changes stick – use standards of
practice, reinforcement of good behaviour, KPIs,
plans for refreshers.
“In the end, we became so familiar with their
organization – and what is important to them at every
level – that we all began to feel that this change process
was a true partnership.”
Barry quickly embraced the ADKAR® principles,
developed by Change Management specialist Prosci.
He believes it aligns neatly with project management
and system design processes, and demands two-way
communication at every level of an organization, which
in turn makes that end-to-end change management
approach simple and logical.
Change can be difficult, messy, time-consuming and
frustrating. And it doesn’t happen in isolation. When
the change involves something as fundamental as
communications Barry believes that project teams
should keep reviewing, keep an open mind, and respond
quickly when the plan isn’t working.
“Technology alone never changed anything,” says
Barry. “For engineers, good Change Management
humanizes the design process, helping system designers
understand where the technology fits into the worker’s
day. And without workers at all levels understanding and
embracing the changes, everything is destined to remain
Adopting the principles of change management as
a discipline means that changes occur faster, more
efficiently, and with less resistance. This engineer has
seen the proof.
“ For engineers, good
humanizes the design
process, helping system
where the technology
fits into the worker’s day.”